Chery shoulders “Global Corporate Citizen” responsibility in South Africa

In Bryanston, South Africa, the Chinese number one auto brand, Chery has cooperated with local charities and dealers to deliver hygiene supplies and snacks to children in Pretoria.

This was disclosed through the auto company’s website as Chery joined the family of “national charity” on Mandela Day with practical actions, which is the embodiment of its firm responsibility of “global corporate citizen”.

Chery Team in South Africa


Chery’s Brand Manager of South African market, Bianca van Staden, called on local dealers to support their own charities on the eve of Nelson Mandela International Day.

“In addition, with more sense of responsibility, this activity is regarded as a part of activity plan of ‘With Chery With Love’, and we are preparing to build a users’ club with Chery’s new products as the core.”

As Bianca van Staden said, in less than one year, Chery not only joined hands with local dealer partners and vehicle owners to raise water and sanitation supplies for the victims affected by floods in KwaZulu-Natal Province, but also joined the mainstream media to make donations to charities in Johannesburg.

“We are proud of our dedication to public welfare undertakings in South Africa,” he also said, “Nowadays, our dealer partners, global employees and even our vehicle owners have participated in public welfare activities to convey Chery’s love and warmth.”

“As a matter of fact, Chery Auto has carried out its welfare activities not only in South Africa but also many countries/regions all over the world. Chery has always devoted itself to a series of public welfares such as environmental protection, targeted poverty alleviation, assistance to vulnerable groups, and disaster relief.

“Thanks to every action with love, Chery has affected every person in need so as to manifest its due responsibilities as one of the “global corporate citizens”, Bianca van Staden said.

Chery transported a large amount of drinking water to affected areas of Visayas and Vis-Min by typhoon Odette in the Philippines to solve the water supply problems of local families.

In addition, it also provided maintenance support to the affected vehicles of Chery users to help them cope with the difficult reconstruction lives after the disaster.

In Kuwait, in response to the theme of “Breast Cancer Awareness Month”, Chery, together with its local partner Alghanim, public welfare Organization “Sidra Association” and many local well-known brands, held a series of public welfare activities to care for women’s health.

In Algeria, for the sake of supporting the local people in fighting against COVID-19 pandemic, Chery donated a large number of medical oxygen generators to the Algerian Red Crescent Society for the treatment of patients.

What’s more, Chery has always rushed to the forefront in the face of major disasters. Whether it comes to the floods in Henan, China in the summer of 2021, the floods in Peru in 2017, the great earthquake in Ecuador in 2016 or the great earthquake in Chile in 2012, Chery has donated disaster relief funds as well as supplies to the affected areas at the first time to solve the urgent needs with their care and love to help the victims tide over their difficulties.

In the process of global expansion and rapid development for more than two decades, Chery has actively perform its due responsibilities as one of the “global corporate citizens”, thus winning the honor of “Top 20 Overseas Image of Chinese Enterprises” for five consecutive times.

Looking forward, Chery will continue to actively seek the convergence point between enterprise and social development in terms of social employment, ecological environment protection and public welfare and charity, so as to achieve all-win harmony and common development with consumers, employees, partners and all stakeholders in society, and reflect Chery’s global humanistic care while bringing excellent products and services to global users.

Meanwhile, Chery has been known as “Technological Chery” since its foundation for insisting on mastering core technologies.

It has set up six Research and Development centers in the world and a Research and Development team of over 5,000 elite members, providing it with advantages in traditional fuel technology, new energy, intelligence manufacturing and other fields.

After more than 20 years of exploration in the field of new energy vehicles, Chery has established its leadership with four vehicle assembly platforms, five general subsystems and seven core technologies. Its EQ1 model has become the leader of mini battery electric vehicles in China.

In the field of intelligent manufacturing, Chery has released the “CHERY LION” strategy, gradually realizing the intelligent layout in the whole life cycle of R&D, manufacturing, marketing, and service, as well as achieving the mass production and launch of L2.5 autonomous driving technology.

As for global market expansion, Chery is the first Chinese automobile company to export vehicles, CKD parts, engines, and vehicle manufacturing technology and equipment around the world.

Up to now, Chery has exported its vehicles to more than 80 countries and regions and has set up 10 overseas factories and more than 1500 overseas dealers and service outlets.

With nearly 10 million users worldwide, including 2 million users outside China, Chery has ranked first in the number of passenger cars exported from China for 19 consecutive years.

Oluwaseun Sonde: Managing Editor, Nigeria, a renowned journalist with multitask functionality, member of the Association of Corporate Online Editor (ACOE). Email: admin@mediabypassnews.com
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